GiftCard Partners Blog

Following the release of the 2013 Gallup "State of the American Workforce" study revealed some astonishing things about how much work employers have to do to engage their employees, since a whopping 70% indicated they were either not engaged or actively disengaged at work. The study also revealed which employees were more likely to be engaged at work. Did you know millenials and traditionalists (people at the beginning and end of their careers) are most likely to feel engaged in their jobs? Only 28% of Generation Xer's and 26% of Baby Boomers indicated they felt engaged at work. These numbers are indicative of a lapse in engagement in the workforce. Whether you engage employees in a health and wellness program (see who can lose the most weight), or a safety program, or provide professional development training and executive access, make sure your employees are happy. Disengaged employees cost an estimated $450-$550 billion per year in lost productivity. Keep your employees happy by providing perks and creating a company culture where team comes first and exceptional accomplishments are recognized. When an employee reaches a goal provide a reward like a summer Friday afternoon off, or small denomination gift cards to popular retailers like AutoZone, CVS/pharmacy or Boston Market, allowing employees to choose their own reward. Engaging employees at work will keep them with your organization longer and help improve your bottom line.
For more information about engaging employees and the new Gallup "State of the American Workforce" Study check out this article from Loyalty360.

It is well established that highly engaged employees work harder and stay happier in their jobs longer. A
new study from Gallup further proves that employee engagement actual drives up productivity and satisfaction to the point where engaging employees is affecting organizations' bottom lines. The study reveals that companies who don't make employee engagement a strategic priority can hurt their revenue because their employees are absent more, their turnover rate is higher, and when employees are at work they simply don't get as much done. Here are some quick facts from Gallup:

Gift cards are a hot topic when it comes to corporate rewards, employee incentives, customer loyalty, fundraising programs and more. Still many are asking, “Are gift cards the right choice?”
The Retail Gift Card Association answers the question with the strong YES, according to the findings in their most recent survey. The survey asked over 1,000 consumers about their attitudes, behaviors and preferences when it comes to both receiving and giving gift cards. Here are a few interesting statistics that encompass the over feeling towards the plastic money gift:

On the GCP blog we often address employee wellness and employee safety as two great ways to use gift cards. However employee wellness is a part of employees safety, in a broader sense that just at the workplace. Here are 7 steps from HR.BLR.com on how to incorporate an employees wellness program effectively, positioned as employees safety.