GiftCard Partners Blog

In our recovering economy it sometimes seems like there will always be more candidates than jobs. In some industries today that is already not the case. A talent war is looming, a time when companies are poaching each other's human capital and when employee loyalty should be at the top of your HR Strategy agenda. Here are three ways to build, maintain and teach loyalty in your organization.

22% of employers who use financial incentives in their health and wellness programs are structuring them as penalties. After all the studies done over the last few years proving that "carrot" incentives are more effective at motivating employees to a healthy lifestyle than stick deterrents." Still stick incentives are up 4% from 2013 and employees with extenuating health circumstances risk a steep tax penalty from the Affordable Care Act, along with the penalty from their employer. Employees with minor health issues like decreased lung capacity from asthma cannot change how their lungs work. Their condition cannot be improved through exercise and won't change no matter how healthy their diet is. So is it fair to potentially tax them and charge them organizational penalties? This is one of the ways carrot incentives help drive employees to their best state of health. Incentivizing health improvement shows support of employee efforts regardless of if they are in perfect shape. It shows appreciation for the effort as well as the result. If you are considering  health and wellness incentives, consider a carrot over a stick and reward your employees' healthy efforts all year round.
For more information about stick deterrents and carrot incentives check out this article from 22WWLP.

The weather is getting warmer and employees minds are starting to wander to that summer vacation to the beach or the lake. Springtime is the perfect time to devise a way to keep employees focused and motivated from Memorial Day to Labor Day. Variety is the name of the game with employee motivation, the key to success is finding a reward that everyone likes. Here are a few ideas:

Volunteers are the backbone of many organizations, providing invaluable support without expecting anything in return. Recognizing and appreciating their contributions is essential for maintaining morale and encouraging continued dedication. One of the most effective and flexible ways to show appreciation for volunteers is through gift cards. This blog post explores the benefits of using bulk gift cards as volunteer appreciation gifts and provides insights into the best practices and options available in 2024.

April is customer loyalty month, but we need to remember that the root of the customer loyalty lies not in the customer themselves but in their brand experience. Customers are loyal when they have positive brand experiences with happy employees who are knowledgable and motivated doing their jobs. Here are a few ways to keep your employees motivated and promoting a positive brand experience to keep customers loyal: