Interesting Ways to Engage Customers or Promote Products with QR Codes
QR Codes, originally created in 1994 by the Japanese corporation Denso-Wave, have become a ubiquitous tool in modern marketing. They effortlessly bridge the gap between physical and digital realms, allowing businesses to deliver messages, coupons, gift cards, or direct links to websites. As their usage continues to rise, let’s explore some innovative ways QR Codes can engage customers and promote products.
Improving Employee Health & Increasing Performance
In today's competitive workplace, the performance of employees is crucial for the success of any organization. However, what if I told you that one of the reasons for underperformance could be related to the physical or mental health of employees?
QR Codes and Mobile Gift Cards
QR (or Quick Response) codes are those little squares appearing more and more frequently on consumer products all over the country, they allow smartphone users to collect data about the product they appear on, but they also have a potential connection to gift cards. One application of QR codes on Dole Salad kits sold at certain Price Chopper locations, encouraged loyal customers who received a post card (with the QR code) to scan it for a chance to win a $500 Price Chopper gift card. The potential in the growing mobile gift card market to also tie the growing use of consumer product QR codes creates yet another innovative way mobile gift card technology is finding its consumers in their natural habitat. Where would you like to see potential to connect QR codes to mobile gift cards? Leave us a comment! And for more info on the Dole Salad promotion see this
article.
