GiftCard Partners Blog

Stress. We all deal with it every day, constantly finding better ways to deal with it, cope with it, release it, but we rarely think of the long term effects it has on our bodies, or our careers. However, for small business owners employee stress is a top concern. According to a national survey done by Humana Inc., 93% of small business owners consider employees’ physical and mental health as contributors to their bottom line. Managing employee stress and the negative effects is has on health is crucial for small business owners. The effects of stress can decrease employee productivity, increase absenteeism, and hurt a company's culture and business results. According to the Humana survey only 22% of the small business owners surveyed offer Health and Wellness programs, while 85% of those surveyed believe that these programs are worth the investment. Implementing Health and Wellness programs can help manage employee stress, increase productivity, and decrease absenteeism. Offering small incentives for employees who reach various health and wellness goals, such as a goal weight, lowering blood pressure or mitigating risks of other conditions that can become serious and costly, can provide that supportive 
pat on the back that employees need to lose those few extra pounds, or take an active role in managing their stress. Incentives can be as inexpensive as a small denomination gift card to a health-promoting retailer such as 
CVS/Pharmacy or 
GNC. An small investment like this can be just enough to show employees that the organization they work for supports and commends them for their hard work. Health and Wellness programs are a win-win investment for organizations, improving their workforce while helping to control long term health care costs.

Customer Relationship Management systems are vital to an organization's success. It is how the sales and services teams manage clients and prospects, without whom no company would exist. Some may even so far as to say the CRM system is the lifeblood of the company, with its maintenance being crucial to success, even if it is not a main responsibility. However, many employees are too busy and unmotivated to maintain a current CRM database. The maintenance work is tedious and time consuming and most employees push it off for a slow day that may not come for months. Gamifying your CRM system could be the solution to motivating employees to keep the CRM database as current as possible. Offering point systems that keep track of work done within the CRM system, which employees can then redeem for rewards creates friendly competition among co-workers and real life incentive for employees to get their work done as efficiently and effectively as possible. Offering flexible rewards such as gift cards to a diverse array of retailers such as
The Limited,
The Children's Place,
Boston Market and
NutriSystem gives employees an opportunity to choose from a reward that is valuable for them. Redeeming gamification points, in addition to trying to out play (or work!) colleagues will create healthy competition, increased productivity, and a motivated workforce that is happy to do even the most mundane tasks.

We’re finding that people are still questioning why companies across the U.S. are spending $22.7 BILLION
¹ on gift cards and what this segment of the B2B gift card market is all about. AND we’re also finding that corporations and companies of all sizes are STILL surprised to learn that there are savings to be had on gift card incentive BULK purchases for motivation, incentives, and rewards.  Why are 52% of U.S. businesses using gift cards to recognize and reward employees, sales folk, partners and customers.
² Check out GCP’s new Customers and their Programs page on our website for
B2B Gift Card Incentives Defined. Want to dig deeper into how gift cards are utilized in the workplace to motivate, incent, and reward? Download our
Incentives in the Workplace eBook. 1 & 2 Source: IRF Market Study: B2B Gift Cards

2013 is upon us, and if you have not created a plan to keep employees engaged and motivated throughout the year consider these tips from industry leaders. There are a variety of small things you can do throughout the year that will motivate employees and make them feel appreciated, and keep them less focused on a large year end bonus.

Social media has made a big BOOM in the workforce. If you don’t believe it just ask any one of your employees using Facebook and LinkedIn, or, check their Tweets. As employees dive headfirst into the social media pool, it’s time for their employers to take the leap too. You can join the 40% of U.S. employers that have a social media at work policy, or you or you can join the
workplace socialization movement. This has led to the  development of a “Facebook for work” type of forum, where projects and goals can be shared and discussed publicly and workers are able to participate in the conversation by “liking” or “commenting”. Incentive Magazine’s, Jennifer Lumba, discusses some helpful tips on how to best use these popular social networks to leverage the most out of social recognition in the workplace:
Name names, and name them often- Leveraging social networks is a great way to praise and acknowledge those that go above and beyond on a company-wide scale.
Allow recognition to go beyond just employer to employee- By adding voting or ‘liking’ to status updates you can give the opportunity for peers and managers alike to acknowledge a job well done.
Make the goal clear- Defining and publishing goals that team members can then sign up for creates a public forum for praise and recognition when workers succeed in making progress towards those goal.
Check out more tips on how to take your recognition program social.