Customer Loyalty Can Make or Break Your Company
A positive customer experience is something that every company strives for on a daily basis; experience is the main driver for loyalty. Happy customers are loyal customers and loyal customers are brand advocates. Oracle released a global survey of 1,300 senior-level executives from 18 countries that yielded new insights on succeeding in the ‘customer service era.’ Key findings from the survey included:
Health Plans Add Reward As Motivation
As health care models shift and the various pieces of the Affordable Care Act take effect, it seems that both employers and employees are paying more for health care. As a result, employers value health and fitness as part of the value proposition for providing health benefits. Offering health and fitness rewards in exchange for consistently healthy behavior is an increasing trend that is helping employers control the cost of health benefits, and helps employees control both their cost of care and their health and body. Health reward programs can range from cash, to discounts on health promoting activities such as attending the gym on a regular basis, joining a fitness center, or healthy activities like yoga or tai chi. Rewards can also take the shape of gift cards, offered to employees upon reaching certain health goals, or exhibiting healthy behavior like participating in a smoking cessation program. These types of rewards are not as direct as cash, but are equally effective in motivating employees by offering assistance in forming healthy lifestyle habits. Offering gift cards to retailers such as GNC or
NutriSystem can give employees an extra boost to get healthy and stay healthy, which means lower costs and a higher bottom line for your organization.
Corporate Wellness Programs – Impressive Results
HealthyAmericans.org reports some pretty impressive corporate wellness program successes, like:
3 Ways to Treat Your Employees Like Family
Our employees and colleagues, whether we like it or not are the people that we spend the most waking hours with during the week. It is crazy to think that sometimes employers don't make the time to develop interpersonal relationships with employees, and ensure that employees are also forming those relationships at a peer level. GiftCard Partners prides itself on functioning as a company, but also as a family, making time to get to know each other outside of work, and spend recreational time together throughout the year. Treating employees like family build a bond, trust, and an environment that is going to make employees productive and keep them satisfied with their jobs for longer. Here are 3 ways to treat your employees like family to make sure they maintain a lasting relationship with your organization:
Gamify Your Safety Program
Gamification is a concept that is gaining popularity among employers to motivate employees to certain goals. Those goals can range from certain performance goals, to health and wellness goals, to workplace safety goals. Adding a gamification component to your workplace safety program can be a great way to keep safety top of mind for employees and decrease accident rates in your work space. Gamifying safety can be as simple as creating a public website, and for each day a worker, team of workers, or your entire workforce completes without an accident points can get added to a pool, which can then be cashed in for a variety of rewards. Some organizations opt for a more complex safety rewards game, creating teams, similar to fantasy sports, who compete against each other for points that can be later cashed in for rewards. This option allows the employer to track both individual and team performance, to find strengths and weaknesses organization-wide.