GiftCard Partners Blog

Why are gamification apps failing to meet organizations’ business objectives 80% of the time? It’s likely due to lack of strategic focus…gamification apps are not used to gamify a workplace; they are used to reward employees for desired behaviorwithin employee programs, such as exceeding safety measures, while conditioning employees to work with optimal productivity. Gamify strategically, with business objectives in mind, and clear communications within employee programs to forge a path to success. Here are a few key strategies for keeping the gamification of your employee program on track. Use the Game: Workplaces are filled with distractions. Make gamification a strategic part of maintaining focus in the employee program. Keep your goals clear, simple, and entertaining for optimal employee engagement. Clearly state the goals that need to be met for rewards to be given out, and how to reach them through the game. Making the game entertaining will maintain employees attention span and help keep them focused on their goals.

A positive customer experience is something that every company strives for on a daily basis; experience is the main driver for loyalty. Happy customers are loyal customers and loyal customers are brand advocates. Oracle released a global survey of 1,300 senior-level executives from 18 countries that yielded new insights on succeeding in the ‘customer service era.’ Key findings from the survey included:

As health care models shift and the various pieces of the Affordable Care Act take effect, it seems that both employers and employees are paying more for health care. As a result, employers value health and fitness as part of the value proposition for providing health benefits. Offering health and fitness rewards in exchange for consistently healthy behavior is an increasing trend that is helping employers control the cost of health benefits, and helps employees control both their cost of care and their health and body. Health reward programs can range from cash, to discounts on health promoting activities such as attending the gym on a regular basis, joining a fitness center, or healthy activities like yoga or tai chi. Rewards can also take the shape of gift cards, offered to employees upon reaching certain health goals, or exhibiting healthy behavior like participating in a smoking cessation program. These types of rewards are not as direct as cash, but are equally effective in motivating employees by offering assistance in forming healthy lifestyle habits. Offering gift cards to retailers such as GNC or 
NutriSystem can give employees an extra boost to get healthy and stay healthy, which means lower costs and a higher bottom line for your organization.

HealthyAmericans.org reports some pretty impressive corporate wellness program successes, like:

Our employees and colleagues, whether we like it or not are the people that we spend the most waking hours with during the week. It is crazy to think that sometimes employers don't make the time to develop interpersonal relationships with employees, and ensure that employees are also forming those relationships at a peer level. GiftCard Partners prides itself on functioning as a company, but also as a family, making time to get to know each other outside of work, and spend recreational time together throughout the year. Treating employees like family build a bond, trust, and an environment that is going to make employees productive and keep them satisfied with their jobs for longer. Here are 3 ways to treat your employees like family to make sure they maintain a lasting relationship with your organization: