2013 Consumer Gift Card Attitudes Survey
Gift cards are a hot topic when it comes to corporate rewards, employee incentives, customer loyalty, fundraising programs and more. Still many are asking, “Are gift cards the right choice?”
The Retail Gift Card Association answers the question with the strong YES, according to the findings in their most recent survey. The survey asked over 1,000 consumers about their attitudes, behaviors and preferences when it comes to both receiving and giving gift cards. Here are a few interesting statistics that encompass the over feeling towards the plastic money gift:
E-Gift Cards, a Popular Tool in Loyalty Programs
E-gift cards have become a popular choice in the B2B world as both an incentive and motivational tool. These virtual gems bring together the power of flexibility and convenience.
3 Tips for Effective Employee Incentives
How to Combat Decreased Workplace Productivity
We all know it’s a little tough to focus in the office when kids are out of school and the weather is nice. Workplace productivity drops 20% during June, July and August, so to ensure your employees stay focused, happy and productive in the office, make sure they spend some of their time out of the office. Employers often use summertime to offer special perks like the 41% who indicated they offer flexible schedules, and the 28% who offer "summer Fridays." Ensuring that your employees take some time away from their desk for a vacation and "digital detox" is a great way to increase workplace productivity. For those workaholics who you can't seem to squeeze in a week at the beach other incentives such as gift cards are a great way to acknowledge hard work. Small denomination gift cards to popular retailers like
The Limited,
Boston Market, or
AutoZone allows employees to treat themselves during the summer, and feel appreciated by their employer. Encouraging a work/life balance and rewarding hard work, especially when temptation to slack off is at its height, will keep your workforce engaged and workplace productivity going long after Labor Day. For more ideas on keeping your organization's summer productive check out this infographic from American Express Open Forum.
How to Write an Effective Workplace Safety Program
The total cost of workplace injuries was $167 billion in 2021, with a loss of 103,000,000 work days. These kinds of numbers demonstrate the importance of safety management in the workplace. Ensuring safety goes beyond mere compliance; it requires a comprehensive approach that fosters a culture of safety. Drawing insights from modern safety practices, here's an updated guide to crafting an effective employee safety program.