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Dos and Don'ts of Gift Card Incentive Programs

In every decision we make, whether professional or personal, there are always considerations to weigh. When it comes to implementing a gift card incentive program in your company, it's crucial to navigate through the pros and cons to ensure its effectiveness. Here are some valuable dos and don'ts to optimize your gift card incentive program:

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Improving Employee Health & Increasing Performance

In today's competitive workplace, the performance of employees is crucial for the success of any organization. However, what if I told you that one of the reasons for underperformance could be related to the physical or mental health of employees?

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Getting ready for IMA Summit - Selling and marketing in the new economy

The GCP staff is excited for all the insights, collaboration and networking to be had at the upcoming 12th annual IMA Executive Summit 2011, August 7-9. The theme: Learn, Connect, Benchmark and Deb Merkin, Ed Shulkin, Melina Balboni and Diane Freeland will be on-hand at the event.

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Gift Cards – The Best Incentive for Workplace Safety Programs

It’s undisputable that gift cards are the workplace incentive of choice. Here are the answers to a few questions we are hearing around using gift cards as incentives or rewards for workplace safety programs.

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Are Workplace Wellness Programs Fostering Healthier Employees?

It’s un-debatable that more employers than ever are starting health and wellness initiatives since the inception of the Patient Protection and Affordable Care Act (PPACA). There are tax benefits for employers who offer health and wellness programs and we’ve seen lots of studies about how incentives like gift cards for success compliment these programs by driving interest, engaging participants, while boosting benefits packages and lowering health care costs.

But, the most important (and complex) question: Are employers really building healthier minds and bodies, while also increasing productivity? What about for the long term? A recent survey of more than 30,000 Ceridian LifeWorks participants presents us with a “YES!!”, via these results1:

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