GiftCard Partners Blog

As we approach World Productivity Day on June 20th, a day recognized by the United Nations to focus on improving how we work and live, many employers are interested in increasing productivity in their workplaces. However, increasing productivity does not mean a promotion of “hustle culture” or a breakneck pace that leads to employee burnout.  

Your sales force is the engine of your company, and keeping that engine motivated is key to ensuring the overall stability and growth of your organization. In today’s competitive market, retaining top sales talent is more challenging than ever. To help you navigate this landscape, we’ve updated our insights on retaining a motivated sales team by focusing on three critical areas: compensation, career-pathing, and company culture contributions.

According to a Gallup report, U.S. employee engagement levels stagnated at 33% in 2023. What this means for businesses is a loss of up to 18% in sales productivity and 14% in overall employee productivity.

Compensation has always been a tough subject, but transparency and innovation can turn it into a bonding agent between employees and employers. Addressing compensation openly can lead to improved trust, satisfaction, and retention. Here are three ways to effectively discuss compensation:

A new study from the Reward & Employee Benefits Association indicates that employee engagement is considered a top strategic priority for 2016 (35.6% of respondents indicated this as number 1).