GiftCard Partners Blog

Did you know that acquiring a new customer can cost five times more than retaining an existing one? This is what makes customer loyalty programs so crucial to organizational success. In this article, we will dive into strategies for creating a loyalty program that resonates with your customers and drives value for your business. Whether you’re starting a program from scratch or looking to improve an existing one, these tips and insights can help you develop an effective customer loyalty program. 

One of the most effective ways to increase employee engagement and customer loyalty is sending an eGift Card as a reward or thank you.

Every company wants to get closer to their customers, to get inside their heads and understand their buying process. Aside from learning telepathy, the next best thing is to ask them what you want to know. Customer surveys are a tool that many companies use to crack the code to what customers want and how to provide superior customer service.

Customer loyalty is the engine that keeps any business growing. If you can’t rely on your existing customers, it’s likely your business is headed for trouble.

Gaining customer loyalty is one of the most difficult metrics to hit in today’s omni-channel B2C market.

Businesses are making two sacrifices to build consumer loyalty: one is an investment in technology and the other is a slimming of profit margins to ensure customers feel like they’re getting a bargain.