GiftCard Partners Blog

Did you know that March is National Nutrition Month®? The Academy of Nutrition and Dietetics created the annual campaign to focus on the importance of making informed food choices, developing sound eating habits, and encouraging healthy physical activity. The 2016 National Nutrition Month theme is "Savor the Flavor of Eating Right," which encourages everyone to take the time to enjoy food traditions, appreciate the pleasures of food, flavors, and the social aspect that food adds to our lives.

In just two weeks, the Hyatt Regency in New Orleans, LA will be filled with hundreds of companies who will gather to discuss the latest trends in the payments industry at the All Payments Expo 2016. GiftCard Partners will be there taking part in the discussion, and we are hoping you will be there too! Over 80 speakers will be featured at this year's APEX, including: Erin Wood, Director Card Programmer, from Subway, Dan Springer, President, from Great Lakes Scrip Center, Matt Davies, CEO, from Powerhouse Brands, Sarah Quinlan, SVP, from
MasterCard...and many, many more!

2015 was a huge year for gift cards. For the first time, gift card sales reached $130 billion, while e-gifting rose 26% and represented $7.1 billion in volume. Here are some of the other gift card trends the industry experienced in 2015 from The Gift Card Network.

Top stories from the February CVS/pharmacy® Wellness Newsletter!

 Wellness programs continue to evolve into 2016, challenging employers to keep things fresh. This edition of the CVS/pharmacy® Wellness Newsletter focuses on using rewards and incentives to encourage healthy behavioral changes, resources on how to maintain engagement and secure long-term program success, CVS news and more.  Read below for more on what this edition has to offer.

The only thing constant in the B2B gift card market is that it’s constantly evolving. This can leave retailers scrambling to keep up with the flow and not get left behind. One such evolution is digital gift card growth in the B2B market. Retailers are taking a closer look at the effect this growth in digital has on the bottom line of their B2B gift card program.