GiftCard Partners Blog

Perhaps you have heard about the benefits and healthcare insurance savings for companies participating in health and wellness programs. And, perhaps you understand the benefits of incentives (like gift cards) for desired healthful behavior in order to keep company premiums in check. However, if you are not up to date on the above realities; you may not be in line to include health insurance penalties for those participating in UNhealthy behaviors. What is the next trend for corporate health and wellness programs? It could be falling in the employer's court and cost the employee more out-of-pocket.

Are you prepared for total immersion into e-tail? Facts to consider if your answer is NO:

“After years of recession-fueled frugality, more Americans are feeling the holiday gift-giving spirit in 2011”, says a recent USAA survey. Has your company’s holiday giving increased this year? Budgeting was likely done a year ago, but are you spending more for employee and customer gifts due to better times or do you fall in the “budget glue” category? Have you thought of
gift cards as budget glue? You can literally stick to the dollar of your company gift giving budget with flexible denominations, while giving the gift that people really want – choice!

Gift cards give peace of mind to the giver; nearly 1/3 of respondents to a recent TD Bank survey, “…believes the greatest stresses lie in not knowing what to buy or worrying whether the recipient will like the gift.” Don’t stress, give gift cards. Companies like
GCP sell gift cards to companies giving corporate gifts to partners, customers and employees. It makes fiscal sense, as there are discounts offered for various levels of buying in bulk. Why are gift cards the most coveted gift to receive this holiday season? Your employees will use them to button up last minute shopping, 31% of respondents of the survey said they look to use their gift cards for day-to-day expenses like groceries. You’ll be offering your employees and customers more than a holiday gift; you’ll be offering them help. For more up-to-date consumer sentiments and statistics on gift cards, read:
Spending Expected to Hold Steady This Year with Gift Cards the Preferred Gift

Veteran’s Day is this Friday, November 11th and we're seeing lots of gift card promotions, offers and sales …but how many of them actually benefit US Veterans? One VA Medical Center held a women’s health program that gave away $20 gift cards to women who received HIV testing in the month of September. This was a great way to support our veterans while promoting routine female healthcare checks and disease control. You may know that GCP has been collecting and sharing the great employer health and wellness uses of gift cards that we are capturing in our series of surveys –
check out our blog: Health and Wellness Employer Gift Card Successes: for more great healthcare gift card uses. Source:
The Business Journal of Greater Milwaukee