GiftCard Partners Blog

Gift cards have become a popular choice for shoppers, offering flexibility and convenience for both givers and recipients. In 2022 alone, the US gift card market generated $499.4 million in revenue and is expected to continue growing 8.2% annually (Gift Card Statistics - 2023: Market Size & Consumer trends. Capital One Shopping. 2023, December 4)

In a thriving gift card market, it's crucial for retailers to deliver exceptional gift card experiences to stand out from the competition. By optimizing their gift card programs and providing a seamless customer journey, retailers can tap into the revenue opportunities offered by this growing market. In this blog, we will explore key strategies and best practices that can help retailers create outstanding gift card experiences.

In the battle against substance abuse, motivation and support are vital components in helping individuals stick to healthy habits and maintain their recovery. Non-profit organizations dedicated to substance abuse recovery have a unique opportunity to leverage the power of gift cards to drive motivation and provide essential support. By incorporating features from the Engage2Reward™ Gift Card Ordering Platform, non-profits can maximize the impact of their gift card programs. In this blog, we will explore the benefits of gift cards in substance abuse recovery and how the Engage2Reward platform can streamline the process, from ordering to delivery.

Gun buyback programs are community initiatives aimed at reducing firearm violence. While their overall effectiveness is an ongoing research, integrating gift cards as a form of compensation can enhance these programs' outcomes. In this blog post, we will explore how gift cards, coupled with our Engage2Reward^™ gift card ordering platform's advanced features, can maximize the impact of gun buyback initiatives and contribute to safer communities.

As we celebrate National Nurses Week, it's important to recognize and appreciate the hard work and dedication of our nursing staff. These professionals play a critical role in our healthcare system and often go above and beyond the call of duty to provide the best care possible for their patients. One way to show your appreciation for your nursing staff is by using gift cards as a reward and incentive program.

Nonprofits help their target populations in all sorts of ways. Some focus on connecting people to services to help their clients overcome hardship, some help source housing for unhoused individuals, some connect clients to their communities to find jobs or build skills.

One common thread that almost all nonprofits use to support individuals and families is gift cards. Read on to learn how our non-profit customers are using gift cards to provide basic needs support, emergency services aid, homelessness prevention resources, hunger relief assistance and financial assistance to their clients.