GiftCard Partners Blog

Medicaid and Medicare payers and accountable care organizations (ACOs) strategize all year about how to get members to attend their annual health screenings. However, due to employment commitments, lack of transportation, fear of contracting COVID-19, and even lack of education on the importance of yearly screenings, many members need to be incentivized to schedule and attend annual screenings and preventive care check-ups.

The cash vs. gift card debate in the reward and incentive world has a common misconception that cash is more appealing, therefore more motivating, to someone receiving it. However, studies show that gift cards are not only more intrinsically appealing, but also more effective at creating positive associations and changing behavior.

For those in need, covering basic, everyday expenses can be a constant struggle. All nonprofit organizations and charities helping at-risk populations should place an emphasis on providing the essential items and services needed by those they assist.

The goals of many wellness programs are to reduce healthcare costs, lower health risks, reduce absenteeism, and encourage healthy habits that last.

Wellesley, MA — February 18, 2020 – GiftCard Partners, Inc. has been named a National Winner for the Best and Brightest Companies to work for in 2019 by the National Association for Business Resources (NABR). The competition identifies and honors organizations that display a commitment to excellence in their human resource practices and employee enrichment.