Deborah Merkin
Recent Posts
All Payments Expo 2016 is Almost Here
In just 5 short weeks the 11th annual All Payments Expo 2016 (APEX) will take place on March 21-23 at the Hyatt Regency in New Orleans, LA. GiftCard Partners will once again be attending this event and we look forward to seeing new and returning faces at the expo. By collecting the brightest minds and leading talents in retail, payments, and technology, we will learn from today's innovators, build tomorrow's businesses, and chart the future for consumer-centric commerce.
Smartphones Drive Retail Sales
In the tenth edition of Forrester Research’s “State of Online Retailing” report, we learned something profound about how our shopping has evolved. For the first time, smartphones drive retail sales, surpassing computers and tablets in online shopping dollars. Not only have tablets fallen off as a sales driver, but they have also found a new, innovative home in a different corner of the retail cycle.
Insurance Brokers: The New Wellness Consultants
Insurance broker involvement in wellness programs is on the rise. In the past insurance brokers may have helped human resources departments select and negotiate the best insurance plans for their workforce. But with the introduction of the Affordable Care Act and the incentives that are geared toward employee wellness, a broker’s job role is expanding. Now just how far that expansion reaches is still dependent on the broker. The graph below is taken from
RAND’s latest employer survey and breaks down the involvement levels that different insurance brokers have in their clients’ wellness programs.
How to Get Repeat Customers: 5 Retention Strategies
In the dynamic landscape of business, attracting customers is challenging, but the real success lies in retaining them. Repeat customers not only boost revenue but also act as brand ambassadors. To create a robust and loyal customer base, businesses must implement effective strategies that go beyond initial transactions. This blog post explores key methods on how to get repeat customers, offering insights that can significantly impact customer retention.
3 Tips to Ensure Wellness Program Success
Wellness programs are almost a requirement of employers’ benefits packages these days. Health and wellness has become such a large component of employees’ lives that employers have gotten increasingly involved in. But how can you measure your wellness program success? Here are three tips to ensure you can execute and measure your wellness program successfully by focusing on outcomes, accountability, and return on initial investment.
