GiftCard Partners Blog

Customers love loyalty programs. This is a long-standing tradition and has only evolved with new technologies. Many times loyalty programs are tailored to each store’s primary audience to both increase engagement and for customer retention. They bridge the relationship between the retailer and the consumer shopping/buying process. Now it’s time for organizations to leverage loyalty programs. A recent infographic by Selfstartr showed how loyalty programs are on the rise. The average number of loyalty programs per household was up 13.3% in 2015, increasing from 10.9% in 2014, and they are even popular with affluent shoppers.

Employee engagement remains a critical part of HR programs and a big challenge going further into 2016. While every expert is discussing engagement trends, here are three trends to help you get started in boosting your employee engagement.

Top stories from the February CVS/pharmacy® Wellness Newsletter!

 Wellness programs continue to evolve into 2016, challenging employers to keep things fresh. This edition of the CVS/pharmacy® Wellness Newsletter focuses on using rewards and incentives to encourage healthy behavioral changes, resources on how to maintain engagement and secure long-term program success, CVS news and more.  Read below for more on what this edition has to offer.

The only thing constant in the B2B gift card market is that it’s constantly evolving. This can leave retailers scrambling to keep up with the flow and not get left behind. One such evolution is digital gift card growth in the B2B market. Retailers are taking a closer look at the effect this growth in digital has on the bottom line of their B2B gift card program.

Employee engagement is a number one priority for HR departments as we get further into 2016. Based on a 2014 SHRM survey, employees rated 
engagement levels at work a 3.6 out of 5. So how do you boost employee engagement rates? Here are four tips from PC Magazine on how to perfect your program, and boost employee engagement this year: