<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1960181384305267&amp;ev=PageView&amp;noscript=1">
Shop Gift Cards

Deborah Merkin

Author image of Deborah Merkin
Deborah Merkin, CEO and Founder of GiftCard Partners™, Inc. and Engage2Reward™ LLC, brings two decades of experience to the forefront of the gift card industry. Armed with a BS from University of Massachusetts Amherst and an MBA from Babson College, Deborah's career spans technology startups and corporate giants, including AT&T Capital and Staples. A pioneer in establishing and shaping lucrative new distribution channels, Deborah’s expertise grew through consultancy roles with Linens’N Things and CVS®. This journey marked her entrance into the gift card and incentives industry and ultimately laid the foundation for the conception of GiftCard Partners. A Certified Women Owned Business, GiftCard Partners was founded in 2005 and has received the prestigious Best and Brightest Company to Work For® Award for 10 years nationally. With a focus on assertiveness and balanced steadiness, Deborah continues to drive innovation and growth in the dynamic world of gift cards. Beyond her professional success, Deborah is deeply involved in community service, recently joining the board of JBBBS.org and previously serving on the board of JFSMW.org for 5 years.
Find me on:

Recent Posts

Let's Talk About Employee Flu Shots

The flu is no laughing matter. Each year there are more than 111 million sick days taken from the flu which leads to 7 billion dollars in lost productivity. Flu season officially starts in October and ends in May, making summer the ideal time to start preparing your workforce. This can mean educating people on simple things they can do in order to stay healthy; like washing their hands throughout the day, carrying tissues, and drinking the recommended 64 ounces of water every day. So what can you, the employer do? Provide employee flu shots.

Read More

3 Tips To Increase Employee Loyalty


Employee loyalty can be considered a dying principle in today’s professional environment. However, all organizations are looking to increase employee loyalty and lower their turnover rate.

Read More

How to Reconnect and Build Customer Relationships

For many real estate agents, the relationship between agent and customer ends when the closing is complete. Houses are a long term investment for most and aren’t a frequently purchased item. However, there are proven ways to not only reconnect with customers but to build customer relationships. Here are 4 ways to accomplish both.

Read More

Using Gift Cards For Employee Travel Expenses

We recently discussed how 63 percent of companies were spending more than $100,000 annually on employee travel expenses. With more and more employers using telecommuting and teleconferencing, the need for business travel has slowed down, but not by much. Employee travel has grown by about 3 percent in recent years, while the average travel budget has stayed the same.

Read More

Free Webinar: Making Dollars & Sense Out of Wellness Incentives

On Thursday, Aug. 4, four industry experts engaged in a candid discussion about the wellness incentive market. With four out of five employers offering wellness programs with the expectation of reducing health plan costs, there is a lot of pressure on the industry. However, if wellness incentives are not well executed, the return on investment benefits for employers will not be recognized. So who can you turn to for guidance through an evolving industry? Meet the panelists:

Read More

A better way to buy gift cards in bulk

Register today and get access to 250+ popular gift card brands, personalized customer service, and simple and secure ordering.

SHOP GIFT CARDS

    Subscribe to Email Updates