<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1960181384305267&amp;ev=PageView&amp;noscript=1">
Shop Gift Cards

Deborah Merkin

Author image of Deborah Merkin
Deborah Merkin, CEO and Founder of GiftCard Partners™, Inc. and Engage2Reward™ LLC, brings two decades of experience to the forefront of the gift card industry. Armed with a BS from University of Massachusetts Amherst and an MBA from Babson College, Deborah's career spans technology startups and corporate giants, including AT&T Capital and Staples. A pioneer in establishing and shaping lucrative new distribution channels, Deborah’s expertise grew through consultancy roles with Linens’N Things and CVS®. This journey marked her entrance into the gift card and incentives industry and ultimately laid the foundation for the conception of GiftCard Partners. A Certified Women Owned Business, GiftCard Partners was founded in 2005 and has received the prestigious Best and Brightest Company to Work For® Award for 10 years nationally. With a focus on assertiveness and balanced steadiness, Deborah continues to drive innovation and growth in the dynamic world of gift cards. Beyond her professional success, Deborah is deeply involved in community service, recently joining the board of JBBBS.org and previously serving on the board of JFSMW.org for 5 years.
Find me on:

Recent Posts

How Gift Cards Can Incentivize Vaccine Compliance at CVS®

As the mass vaccination effort continues to ramp up across the country, Medicare and Medicaid payers and accountable care organizations are looking for ways to ensure their members get vaccinated as soon as they are eligible. Many Medicare members fall into vulnerable populations due to age, while Medicaid members can be more susceptible to comorbidities, and more making it essential that both populations get vaccinated quickly. Member populations may also require a greater level of education around vaccination due to hesitancy of the vaccine or because they may encounter logistical obstacles as they schedule and travel to their appointments.

Read More

6 Ways to Reduce Healthcare Costs in Your Organization

For most organizations, the largest benefit expense is employer-sponsored health insurance plans. According to the Kaiser Family Foundation, the average annual premium for employer-sponsored health insurance in 2019 was $7,188 for single coverage and $20,576 for family coverage. 

Read More

Recognizing International Women’s Day as a Proud Woman-Owned Business

International Women's Day (IWD) is a global holiday celebrating the achievements women have made socially, economically, culturally, and politically around the world. IWD is an acknowledgment of the progress women have made as well as a call to action to keep pushing for equality for future generations. 

Read More

Managing Employee Absenteeism & Engagement During a Pandemic

It may be a new year, but that hasn’t erased the employee burnout or safety concerns related to the COVID-19 pandemic. Whether a business is operating remotely or managing under new safety protocols to bring back an in-person workforce, employee absenteeism remains a costly challenge to employers.

Read More

How Incentivizing Employees’ New Year's Goals Will Help Your Company Thrive

As the new year begins and the pandemic heightens, encouraging employees to set New Year’s resolutions both personally and professionally will help them achieve a better state of mental and physical health. Studies have shown that when a person sets and sticks to a goal, their self-esteem and overall outlook on life goes up. By incentivizing employees to set New Year’s goals, your organization will create a more positive, present, and engaged workforce.

Read More

A better way to buy gift cards in bulk

Register today and get access to 250+ popular gift card brands, personalized customer service, and simple and secure ordering.

SHOP GIFT CARDS

    Subscribe to Email Updates