GiftCard Partners Blog

Employee appreciation is a great tool when used properly. When not used properly employee appreciation efforts can be ineffective and can cost an organization money with no ROI. Ensure your employee appreciation program works for you and your employees by following 3 easy steps.

A safety incentive program decreases losses for organizations by keeping employees safe, happy and at work. Implementing a successful safety incentive program has to work for your workforce and offer the right types of incentives to keep employees engaged. Here are 3 quick tips for ensuring success in your safety program.

A Boston area start up may have a breakthrough in the very slow adopting mobile payments market. Loop is an e-wallet that not only attaches to your phone like a case, but actually works with your retailer's existing POS system. Mobile payments were predicted to have taken off by now, and adoption is still occurring but at a much slower rate. Mobile payments that aren't compatible with existing retail POS systems are tough for retailers because a change to a national chain's POS, involves a large scale hardware upgrades which cost money and take a long time. Bringing mobile payments to retailers existing systems is taking a new approach to this mobile payments puzzle. It puts the investment on the consumer, who is choosing to use the system, rather than force retailers to provide a system that they don't have guaranteed ROI from. Since Loop is set to hit the market this winter, we will see soon if this alternate approach catches on. The adoption has been slow but the potential could be high.
For more information on mobile payments check out this article from the Boston Globe.

According to the new Ixaris Study of Reward & Incentive Preferences, which gathered responses from over 4800 employees form 4 countries (including the U.S. and Canada) employee incentives work in keeping employees satisfied and motivated. According to the survey 28.6% of U.S. employees indicated they had been rewarded or recognized. The more staggering numbers are that 70% of respondents indicated they put in extra effort when they know they are going to be rewarded. 80% of respondents indicated that incentives make them feel valued. Rewarding employees by treating them to something special. 70% of respondents indicated that when given cash rewards they used the reward just like regular pay, but over 75% of respondents indicated that gift card incentives were used to treat themselves to something special. Allowing employees to treat themselves to something special like a meal out with their families at
The Cheesecake Factory, or a shopping spree at
The Limited, or even a bouquet of flowers for a loved one from
1-800-Flowers is a great way to show employees you care, and that their efforts are valued above and beyond their standard compensation.
For more information on the Ixaris study or the positive impact of employee incentives check out this article from Incentive Magazine.

With the holiday shopping season fast approaching retailers are preparing for big revenues and high traffic in stores. Preventing gift card fraud is a great way to ensure revenue is retained and retailers don't take a hit to their Q4 numbers because of consumer fraud. According to a recent survey by NRF 78% of retailers have been victims of gift card fraud. Here are 3 ways to prevent gift card fraud this season
1. Keep an Eye on Gift-Card Racks: Keep gift cards in an area where store clerks and floor attendants can see them. Protecting gift card numbers from view and keeping racks in plain sight will help prevent consumers from stealing cards or gift card numbers.
2. Raise a Red Flag for Zero Balance Complaints: Employees can replace customer gift cards with zero balance cards behind the register. If you receive a number of zero balance complaints from a single store it may be time to closely monitor staff.
4. Compare Number of Gift Cards Activated with the Number Sold: Doing simple comparisons of number of gift cards sold with the number activated can help you stop any issues you may have during the short 25 day shopping season. Catching a fraud issue as it's happening rather than finding out about it later is always a better strategy.
For more information on preventing gift card fraud this holiday season check out this article from Entrepreneur.com.