We have talked quite a bit about gamification for all kinds of employee incentives in this space. But this is
big news. Adding gamification to an employee engagement strategy alone raises overall employee engagement by 29%. To quantify that in popular social media standards
, gamification raises social sharing on Facebook and Twitter by 22% and raises content exploration by 68% according to VentureBeat. So now that we know it works, and before everyone rushes to implement gamification and peer recognition programs
, it is important to understand
how gamification can raise the bar on your employee engagement initiatives. Gamification builds personal connections. In order for employees to compete against each other and recognize each other's accomplishments and good work
, they have to get to know each other. It is those relationships and increased peer interaction that keeps employees engaged at work. It also keeps them happy and loyal, so implementing gamification can be a great way to maintain a positive, productive and healthy work environment.
For more information on implementing gamification for increased employee engagement check out this article from Maritz Motivation Solutions.
