Why are gamification apps failing to meet organizations’ business objectives 80% of the time? It’s likely due to lack of strategic focus…gamification apps are not used to gamify a workplace; they are used to reward employees for desired behaviorwithin employee programs, such as exceeding safety measures, while conditioning employees to work with optimal productivity. Gamify strategically, with business objectives in mind, and clear communications within employee programs to forge a path to success. Here are a few key strategies for keeping the gamification of your employee program on track. Use the Game: Workplaces are filled with distractions. Make gamification a strategic part of maintaining focus in the employee program. Keep your goals clear, simple, and entertaining for optimal employee engagement. Clearly state the goals that need to be met for rewards to be given out, and how to reach them through the game. Making the game entertaining will maintain employees attention span and help keep them focused on their goals.
The Limited, to
The Cheesecake Factory, to
AutoZone.
Employers who utilize these types of strategies are more successful in gaining better retention rates, higher job satisfaction and employee engagement rates, leading to a more productive workforce. Learn more about using gift cards as incentives to increase employee engagement within employee programs.
